Meta Develops AI-Powered Search Engine to Compete with Google and Microsoft

Introduction

Meta, the parent company of Facebook and Instagram, is reportedly developing its own AI-powered search engine, signaling its ambition to reduce reliance on Google and Microsoft. This search engine will feature AI-generated summaries on current events directly integrated into the Meta AI chatbot, expanding the company's influence in the AI space.

Meta’s AI Search Engine Project

According to a report from The Information, Meta’s internal team has been working for the past eight months to construct a comprehensive database of web data, aiming to fuel its search engine initiative. Meta’s efforts include enhancing location data to rival Google Maps and building a unique dataset through its own web crawler, which has been active for several months. By leveraging this data, Meta hopes to deliver more contextually rich search results for users within its platforms.

Expanding AI Capabilities Through Partnerships

In addition to the web crawler, Meta has secured a multi-year agreement with Reuters, allowing it to use the news agency’s content to bolster the chatbot’s answers. This partnership may provide Meta’s AI with a steady stream of verified news sources, potentially enhancing the accuracy and timeliness of responses.

Rising Competition in AI-Powered Search

Meta’s entry into AI-powered search is part of a broader trend. Other tech giants like OpenAI are developing their own search tools, such as SearchGPT, and Perplexity’s AI search engine is navigating its way through legal challenges with publishers like News Corp and The New York Times. As competition heats up, Meta’s unique blend of social and location data could set its AI search apart.

Conclusion

With Meta’s shift towards creating its own AI search engine, the tech landscape may witness a significant transformation. As Meta, OpenAI, and others vie for dominance in AI search, users may soon experience a more diverse array of search tools.