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Google is Purging ‘Low-Quality’ Android Apps Next Month

19/7/24

By:

Shubham Hariyani

Play Store apps will be required to provide a ‘stable, engaging, responsive user experience’ starting August 31st.

Play Store apps will be required to provide a ‘stable, engaging, responsive user experience’ starting August 31st.

In a bid to enhance the quality of apps available on its platform, Google is set to purge ‘low-quality’ Android apps from the Play Store starting August 31st. This move comes as part of an updated spam policy aimed at ensuring that apps on the Play Store provide a stable, engaging, and responsive user experience.

According to the new policy update, apps demonstrating “limited functionality and content” will no longer be permitted. This includes apps that serve minimal purposes such as text-only apps, single wallpaper apps, or those that do not offer any significant functionality. The policy change reflects Google's commitment to elevating the standards of apps available on its platform, ensuring they meet the expectations for user engagement and quality.

Enhanced Quality Standards

Google’s updated policy expands on existing restrictions that already barred apps exhibiting severe issues such as being unresponsive, failing to install, crashing, or otherwise malfunctioning. By introducing additional quality requirements, Google aims to foster a more reliable and engaging app ecosystem.

The move is part of a broader effort by Google to maintain a high standard for apps on the Play Store. In 2023 alone, Google blocked approximately 2.28 million apps for violating policies and posing security risks to users. The company also took action against 333,000 Google Play accounts for repeated severe policy violations, including concerns about fraud and malware.

Google’s Ongoing Efforts to Improve the Play Store

This latest update is a continuation of Google’s ongoing efforts to better regulate the app marketplace. The company’s proactive measures are designed to protect users from subpar apps and enhance the overall quality of the app ecosystem.


In addition to purging low-quality apps, Google is also focused on improving its app review processes and enforcing stricter guidelines to prevent the proliferation of problematic apps. The goal is to create a more secure and enjoyable experience for users, while also supporting developers who adhere to high standards of quality and functionality.

Conclusion

As the deadline approaches, developers are encouraged to review their apps to ensure they meet the new quality standards. Apps that fail to comply with the updated requirements may face removal from the Play Store, underscoring the importance of maintaining a high level of functionality and user engagement.


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