Google is Discontinuing the Chromecast Line

7/8/24

By:

Param Hariyani

After over a decade of selling the Chromecast, Google will replace it with the new Google TV Streamer.

Google is done making Chromecasts. In a post on Tuesday, Google announced it’s “ending production of Chromecast” after over a decade of selling the streaming dongles.

Even though Chromecast devices will now be available “while supplies last,” Google says it will continue to push software and security updates to its newer devices without specifying which ones. The most recent update to the lineup was the Chromecast with Google TV released in 2022.

A Decade of Streaming Evolution

Since the launch of the original Chromecast in 2013, Google says “technology has evolved dramatically.” The company invested heavily in embedding Google Cast technology into millions of TV devices, including Android TV. “We are taking the next step in evolving how streaming TV devices can add even more capabilities to your smart TV, built on top of the same Chromecast technology,” Google writes.

The New Google TV Streamer

In place of the Chromecast, the company will offer the newly announced Google TV Streamer, priced at ₹8,199, which launches on September 24th. The set-top box comes with some significant spec bumps over the Chromecast with Google TV, such as a processor that’s 22 percent faster, along with Thread and Matter integration.

A Major Upgrade

While the Google TV Streamer is a major upgrade to the Chromecast and may finally even rival the pricier Apple TV 4K, it’s a shame Google is getting rid of its dongle. With a price of just ₹2,459, the Chromecast with Google TV offered entry-level access to an all-in-one streaming hub.

Conclusion

The end of the Chromecast era marks a significant shift in Google's approach to streaming devices. The Google TV Streamer represents the future of Google’s streaming technology, promising enhanced performance and integration with smart home devices. However, the departure of the affordable Chromecast dongle will be felt by many users who appreciated its simplicity and cost-effectiveness.

Stay tuned to Kushal Bharat Tech News for the latest updates on streaming devices and other tech innovations.

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