Google’s New ‘Add to Chromebook’ Badge Makes Web Apps Easier to Find and Install

Google is introducing a new feature to make the installation of progressive web apps (PWAs) and Android apps more seamless for ChromeOS users. The new “Add to Chromebook” badge simplifies the process, linking directly to the web app or Google Play Store, as reported by 9to5Google.

Simplifying App Installation on Chromebooks

In a recent Google I/O session video about ChromeOS, it was highlighted that many users search for apps via Google and often land on developers’ websites. These websites are ideal locations to display the “Add to Chromebook” badge, making it easier for users to find and install the apps they need. While Android apps are typically easy to find and install directly from the Google Play Store, PWAs can be trickier to install as they often appear just as another Chrome browser tab.

The Power of Progressive Web Apps

Progressive web apps have the potential to be as functional as native apps, running offline and loading quickly. When installed directly onto a device’s home screen, PWAs can be nearly indistinguishable from traditional apps. The new badge aims to enhance visibility and ease of installation, ensuring that more users can take advantage of these robust web applications.

Add to Chromebook Badge. Image: Google

How It Works

The “Add to Chromebook” badge can be used by developers on their websites and marketing pages. When a ChromeOS user clicks the badge, they are directed to the installation page for the web app or to the Google Play Store if it’s an Android app. This streamlined process helps bridge the gap between discovering and installing apps, particularly for web apps that might otherwise be overlooked.

Significant User Base

Google notes that there are over 100 million monthly web app users on Chrome browsers across all platforms, including ChromeOS. This vast user base presents a significant opportunity for developers to expand the reach of their applications by making them more accessible to Chromebook users.

Benefits for Developers

• Increased Visibility: The badge makes it easier for users to find and install PWAs and Android apps.

• Enhanced User Experience: Simplifying the installation process improves the overall user experience, encouraging more people to use the apps.

• Greater Reach: With a large number of web app users, developers can attract more users to their apps on Chromebooks.

Benefits for Users

• Ease of Access: The badge provides a straightforward way to install apps, reducing the hassle of navigating through various steps.

• Improved Functionality: By installing PWAs directly, users can enjoy apps that run offline and load quickly, enhancing productivity and convenience.

• Seamless Integration: PWAs installed via the badge integrate smoothly with ChromeOS, offering an experience similar to native apps.

Conclusion

Google’s introduction of the “Add to Chromebook” badge is a significant step towards improving the app discovery and installation process for ChromeOS users. By simplifying the way users find and install PWAs and Android apps, Google is enhancing the usability and functionality of Chromebooks. This new feature not only benefits users by making high-quality apps more accessible but also provides developers with a powerful tool to reach a broader audience.

For developers, adding the “Add to Chromebook” badge to their websites and marketing materials is an excellent way to increase app adoption. For users, the badge offers a convenient and efficient method to enhance their Chromebook experience with valuable applications.

Stay tuned for more updates on how this feature evolves and continues to improve the ChromeOS ecosystem.